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Does this sound like you?
“I know I need to niche down… I just don’t know where to start.”
*has a services list 6+ items long*
“I help everyone! Everyone in [insert your town] needs me.”
*saying yes to projects that don’t light you up*
“I feel like I’m running 4 different businesses at once.”
Join Dream Clients, Defined
A clarity-driven course to help you identify your best-fit clients, refine your services, and build a business that reflects what you actually love to do.
2–3x
Did you know that brands that clearly define and speak to a specific audience see up to 2–3x higher engagement and conversions compared to those with generic messaging?
Dream Clients, Defined is a self-paced course + workbook system
Module 1: Map Your Client Landscape
Audit your past 15 clients/projects using a quadrant tool that scores pay vs. joy—so you finally see the truth about who lights you up and who burns you out.
Module 2: Analyze What the Grid Is Telling You
Spot patterns in client red flags, gold mines, and energetic leaks. Get clear on what makes a dream client truly dreamy.Map out your red flags, green flags, and gold-mine clients
Module 3: Define Your Dream Client
Turn real data into a detailed, values-aligned dream client profile and refine your offers + messaging to match.
Module 4: Reposition and Refine Your Brand
Adjust your services, filters, and client journey to align with your next-level vision—and eliminate what no longer fits.
Implementation Roadmap
A Now-Soon-Later Planner to help you take action immediately without overwhelm.
Final Reflection Journal
Prompts to lock in your clarity and help you lead with confidence and intention.
60-Minute 1:1 Coaching Session with Adah
This is your space to bring it all together with me in your corner. Ask me anything. Get feedback on your offers, dream client profile, or content strategy.
Plus These Bonuses
Bonus Integration Guide
Step-by-step instructions on how to plug this course into your AI Brand Voice Workbook.
ChatGPT Prompt Packs
Pre-loaded prompts to help you write clearer content, improve positioning, and refine your messaging.
Dream Client One-Pager
A done-for-you summary template to keep your dream client front and center in everything you do.
Is this really for me?
This course is for service-based business owners who:
Are tired of being booked out but burned out
Want to scale with more ease and less compromise
Feel pulled in too many directions
Are ready to stop winging it and start building intentionally
Need a clear system to define who they serve best
Want to refine their offers and brand to match their next level
$97
🔒 Lifetime access included
AFTER Dream clients, defined ,
YOU'LL BE ABLE TO
Clearly define your dream client based on real data, not wishful thinking
Show up with magnetic clarity and confidence
Say hell yes to aligned clients and hell no to draining work
Build offers that serve both your clients and your energy
Create content and messaging that speaks directly to the right people
FAQ
WHAT EXACTLY DO I GET WHEN I JOIN?
Video modules, a powerful workbook, 3 AI prompt document bonuses, a dream client one-pager, and a free 60-minute coaching session.
WILL I LOSE ACCESS?
Lifetime. You’ll also get any future updates.
DO I NEED A BIG AUDIENCE TO SEE RESULTS?
No. This is about clarity and positioning, not follower count. The right message attracts the right people—wherever you show up.
Adah
Kruszlinski
Founder
I created Dream Clients, Defined because this is the exact framework I’ve used — on myself and with my clients —to simplify, niche down, and scale up with clarity.
It’s what helped me build a brand that actually converts, not just looks good.
After seeing how powerful this process is in 1:1 work, I wanted to make it accessible as a self-paced course so more business owners can stop second-guessing their niche and start building brands that do the heavy lifting for them.
You're not meant to serve everyone.
You're meant to serve the people who light you up.
This course helps you find them—and build your business around them.